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Legacy Starts with Licensing
Built by Daymond John to scale culture-defining brands through powerful licensing partnerships.
Apply to Join the Shark Licensing Network
Access to Celebrities & Retailers
01
Strategic Growth with Creative Control
02
Full-Service Branding Support
03
experts in field
Who It’s For
Brands
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How It Works
Define – Discover DNA
Build – Create Brand Book
Unlock – Land Licensing Deals
Scale – Execute with Creative Oversight
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experts in field
How It Works
Define – Discover DNA
Build – Create Brand Book
Unlock – Land Licensing Deals
Scale – Execute with Creative Oversight
learn more
experts in field
Why It Matters
Daymond John's Proven Network
Strategic Category Expansion
Brand Empire Framework
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Brands
IP Holders
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Define – Discover DNA
Build – Create Brand Book
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Scale – Execute with Creative Oversight
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